Acquisition AWS Payment Solutions Subscription 
OPEXEngine
JUNE 11, 2020
You hear the terms SaaS, subscription, term licenses and perpetual license software tossed around frequently. We sometimes hear companies call themselves “SaaS” companies, because they sell subscriptions, but they do not host software. The product is hosted by the vendor or a 3 rd party (like AWS).
Casey Accidental
DECEMBER 11, 2023
When To Invest in New Products If you want to be proactive in thinking about when you should invest in building new products vs. diagnosing a growth problem and determining new product development requiring years of effort to be the solution, how do you do that? Why does B2B require suite expansion?
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OpenView Labs
JANUARY 29, 2020
This guide, by LinkedIn’s Head of Global Monetization Strategy Josh Gold, is intended to teach subscription-based businesses how to evaluate whether the freemium model will drive revenue and lead gen for their business or result in failure. Freemium: It’s About Acquisition, Not Revenue. Freemium benchmarks.
Outseta
JANUARY 20, 2020
What started as Dimitris (now my Co-founder at Outseta ) writing a few lines of code to collect rent payments from tenants he had living in a duplex in Providence, Rhode Island, turned into something worth hundreds of millions of dollars 15 years later. We could translate the software into Spanish. How the hell does that happen?
OpenView Labs
FEBRUARY 11, 2021
” It’s natural to go to payments per user or even user logins, but they rarely indicate user engagement. Offering free usage is par for the course as a SaaS customer acquisition strategy. If it’s not paid back soon, the customer will collect by canceling the subscription or requesting a refund.
SmartKarrot
JANUARY 18, 2022
SaaS (Software as a service) has become a buzzword in recent years. Found in 2015 by Vijay Yalamanchili, Keka, Keka is an HR and payroll management software designed for modern organizations. The word Keka is a slang word in Telugu (founder’s native language) that translates to Perfect – how the software is. IBSFintech.
SaaStr
APRIL 30, 2022
Customer Acquisition Cost (CAC). & So growth of the kind of subscription, eCommerce industry has been over 100% year on year for the past five years, according to McKinsey. Customer acquisition. But also generally pretty high CAC, customer acquisition costs. Customer Lifetime Value (LTV). & a few others.
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