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The decade software ate the world

Intercom, Inc.

Putting narrative order on the past decade, a 10-year-period that has somehow remained stubbornly nameless, is quite the challenge, but it’s impossible to make sense of the 2010s without understanding the role of software. Consider WhatsApp, founded in 2009 and now hosting more than 65 billion messages every day.

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Pricing Strategies to Combat Stagflation

FastSpring

When FastSpring’s Chief Product Officer Kurt Smith worked with growth-stage to Fortune 100 companies at Accel-KKR, he consistently saw pricing as one of the most essential growth levers they employed to meet their next revenue goal. Strategies for horizontal vs. vertical expansion models (18 minutes): Iterative Pricing With FastSpring.

Pricing 135
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Top 10 Tools to Get Your App PLG-d

Frontegg

The 80s and 90s were all about physical purchasing and installation of software CDs and floppy disks. This philosophy applies to both low and high touch business models, where the vendor has to eliminate all potential usability problems that may arise. This metric is a strong future revenue indicator. This is not all.

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Is Strategy Dead in Tech? The Winners Don’t Think So

OPEXEngine

Although the San Jose-based company has always been a leader in developing world-class creative software like Photoshop and Illustrator, its go-to-market model (licensing boxed software) eventually slowed it down. Since 2008, its revenue has tripled and its stock price has soared 14-fold in response.

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The Stages Of A SaaS Company: When To Scale For Success

Chargify

It came up because people regularly refer to Chargify as a startup, but our company has been around since 2009. There are specific stages a software-as-a-service (SaaS) company moves through during its life cycle. You may also hear this stage referred to as discovery , vision/mission , or problem/solution fit. Pre-Startup.

Scale 74
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My First 16: Welding Yourself to Early Customers with Marqeta’s Jason Gardner

Andreessen Horowitz

So, I co-founded another payments company called PropertyBridge, which allowed you to pay rent electronically. We sold that at the end of 2007 and I stayed on with MoneyGram International who acquired the company until the end of 2009. And I wanted to do another payments company, but I didn’t know what I wanted to do.

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How Founders Can Take Control of Their Destiny with Tradeshift (video + transcript)

SaaStr

We have a background doing software and standards for trade, and we thought that there’s a massive opportunity in this space. It is if you took LinkedIn, combined it with the app platform from Salesforce, and looked at the domain, which is supply chains. Just like Salesforce, we have a platform.