Unlearning the Growth vs. Costs Myth
OPEXEngine
JANUARY 24, 2023
It’s a pattern that can be seen across the 2007–09 recession, the recovery that followed, the slow-growth years of 2011–19, and even during the pandemic period of 2020–21. To create profit-and-loss accountability, Adobe aligned product and go-to-market teams in mini-commercial units around specific solutions.
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