GTM 149: Inside Meta’s $10B Sales Playbook with Rick Kelley
Sales Hacker
JUNE 3, 2025
Over his 15-year career at Meta, Rick was instrumental in driving international expansion, especially across Europe, the Middle East, and Africahelping to localize strategy, scale high-performing sales teams, and bring new ad products to market. Rick is the former managing director of Meta Ireland. Rick Kelley: You’re right.
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