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State of the Cloud 2019: Europa Edition with Alex Ferrara, Bessemer Venture Partners (Video + Transcript)

SaaStr

What I’m going to do is talk a little bit about what we’ve seen over the course of the last year and then also talk about some metrics we track or we encourage our founders to track as they’re building their businesses, and then, lastly, try to go through a few predictions for the next couple of years.

Cloud 100
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Q&A with Maria Pergolino, Anthony Kennada, Aaron Ross and Jason Lemkin (Video + Transcript)

SaaStr

Aaron : Well, also, as someone who went through this, especially like the 2000, 2001 times. And I remember being at that Dreamforce in 2009, which was awful. Every retail shop was closed by 2000. ” I’m like, that sounds awful. And every vendor was just staring at each other like the world’s dead.

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SaaStr Podcasts for the Week with Tidelift and Cloudflare

SaaStr

Then, I started a company, which I sold in early 2000. And I remember AWS was growing really quickly. And at the time there was a big debate of, will big companies ever really use AWS? It’s way easier to compare business metrics. Then, I went into sales school, Xerox sales school. It is about the tech. We love that.

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Key Lessons from a $5B SaaS Category Leader (Video + Transcript)

SaaStr

And those of us and those of you who are involved in these companies, even the successful ones look an awful lot more like this. In 2000 when the early marketing automation companies tried to exist there wasn’t the need, but by ’06 marketers were using digital advertising, email marketing, Google Ad Words.

SaaS 143
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SaaStr Podcasts for the Week with Domo and Gorgias — April 24, 2020

SaaStr

We controlled a lot of how the pieces came together and what were the operational metrics that we built to report up to the CEO. And so, you’ve got this tendency to evaluate scenarios in your head, and some of those scenarios are pretty awful. So effectively, my team controlled the weekly agendas for executive staff meetings.

Scale 214
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10 Years In Tech

Outseta

There’s an awful lot of nuance here and the devil is in the details. Best of breed SaaS companies are also hugely data driven, relying on metrics, KPIs, OKRs and other measures to manage their businesses—tech is way ahead of many other industries in this regard, which is largely a good thing.

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SaaStr Podcast #394 with Sunil Dhaliwal and Jason Lemkin

SaaStr

I think every one of us that had lived through 2001 and 2002 or 2000, 2001, and then again, lived through ’08, ’09, we immediately pulled out our playbooks and we’re like, “Here it is, this is the downturn we’ve been waiting for.” Sunil Dhaliwal: What have I seen? Right out of the gate, everybody stopped.