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Why You Should Focus on Nurturing the Customer Relationship

Totango

By investing in the long-term success of customers, you can draw repeated yield through subscription renewals and upsells that result from customer lifetime value while also providing consistent value to your customers. Key metrics include: Business metrics that demonstrate how product engagement affects revenue.

article thumbnail

Why You Should Focus on Nurturing the Customer Relationship

Totango

By investing in the long-term success of customers, you can draw repeated yield through subscription renewals and upsells that result from customer lifetime value while also providing consistent value to your customers. Key metrics include: Business metrics that demonstrate how product engagement affects revenue.