SaaStr

NOVEMBER 12, 2019

I started a software company in college to make it easy to update websites called Content Management Software Now, and I had this idea for Pardot, I wanted to make it easy for marketers to run campaigns online and measure their results. We raised $0 of venture capital. We started the business in 2007. We sold Pardot.

Sales Recruiting 167

Sales Recruiting Scale Outsourcing Services Sales Hiring 167

ProfitWell

DECEMBER 4, 2019

SaaS, or software as a service, is a delivery model in which a centrally hosted software is licensed to customers via a subscription plan. Recurring payments. Recurring payments take the form of monthly recurring revenue, otherwise known as MRR. What is the SaaS business model.

Business Model 54

Business Model SaaS Payments Payment Methods Payments 54

Outseta

JANUARY 20, 2020

In light of the sale of Buildium last month I figured now is as good of a time as any to reflect on the most important ones. Focus on a market segment until you dominate it When I arrived at Buildium, we were selling our product only to residential property managers located in the United States. You read that right—two!

SaaS Payments 145

SaaS Payments Sales Hiring Payment Methods Payment Services 145

Outseta

MAY 8, 2020

New waves of technology come and go in the blink of an eye, each with its own wave of new founders trying to flip their start-up in a newly hot market segment. I’d need to learn to raise capital and recruit developers. I needed a disruptive idea. I needed to be on conference stages sharing best practices.

Part-Time VPE 102

Part-Time VPE Fractional VPE Sales Hiring Underperforming Technical Team 102