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The Most Successful SMB SaaS Acquisition Channel Ever Built

Tom Tunguz

With customers coming to their (virtual) doorstep, these cloud companies are free to scale at their own pace, expanding sales and their reach in the marketplace. These resellers, in turn, employ literally millions of sellers, each effectively operating as an outsourced sales team for the cloud companies they service.

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How to Build Your Own SaaS Partner Program (with Landing Pages)

Unbounce

With a $60 billion market in which to grow, these companies recognize that smart use of partnership channels can help them scale up while creating a win-win-win ecosystem for the company, the partner, and the customer. Effective Scaling. This generates recurring revenue. Reduced Cost. Check them out. Marketplace recruitment.