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11 Key SaaS Roles and Responsibilities in 2023

User Pilot

Customer Onboarding Specialist: Responsible for helping new customers get up and running with the company’s products. Product Marketing Manager: This person is tasked with developing product marketing campaigns , crafting compelling marketing messages, and coming up with ideas to retain customers.

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SaaStr Podcast #385 with Balsa Founder & CEO Paul Rosania

SaaStr

What does really effective product marketing mean to Paul? Why does Paul believe that the builders are the new pro athletes? Below, we’ve shared the transcript of Harry’s interview with Paul. In a COVID world, where employee appetite is actually pretty high to try new tools. Harry Stebbings. Paul Rosania.

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