Headcount Product Marketing Retention Software Development 
Sales Enablement, SaaS and Growth
MARCH 23, 2020
S Curves At HubSpot we often discussed S Curves - the idea behind them is that all products, markets and business models follow a predictable cycle of growth, maturity and decline (the pattern often looks like an “S”). Jobs to be Done Theory The Jobs to be Done Theory was developed by Clay Christiensen of Harvard Business School.
Point Nine Land
APRIL 21, 2021
Why would you come up with a 24 months roadmap when you just have funding for another 6 months and still didn’t figure out your product-market fit? Product Marketing. This is the function in the organization that is really going to amplify the product messaging in your company, and the other way around.
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