Remove Headcount Remove Investment Remove Market Segmentation Remove Software Development
article thumbnail

After Selling For $580M, Here’s What I Learned About SaaS During My Time At Buildium

Outseta

Focus on a market segment until you dominate it When I arrived at Buildium, we were selling our product only to residential property managers located in the United States. At this point Buildium raised $2M from K1 Capital , investing the money primarily in marketing and hiring.