Here’s What Investors Look for in SaaS Businesses
Baremetrics
NOVEMBER 9, 2021
Develop a Full Marketing Strategy 2. Low churn allows recurring revenue to grow, improves growth rate, and reduces the risk of long-term value loss. SMB SaaS companies tend to have higher churn rates due to their lower demand and less sophisticated needs. Transferability 2. Sustainability 3. Protect Your Intellectual Property 3.
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