How One Media Placement Led to 1,600 Customers — And How You Can Do It Too
Sparktoro
AUGUST 1, 2023
“But, customer acquisition isn’t how you measure the success of public relations.” This was during my time at direct-to-consumer (DTC) healthy snack startup NatureBox. I didn’t have formal PR or marketing training and still, I knew it was a ridiculous KPI. It just wasn’t…
Let's personalize your content