SaaSOptics

MAY 19, 2022

Combining these different tactics makes up an effective customer acquisition strategy , which fuels the entire acquisition process. Here’s how you can create an effective customer acquisition strategy to win more business in your own SaaS company. What is a Customer Acquisition Strategy?

Acquisition 59

Acquisition Scale Strategy Software Review 59

User Pilot

JULY 27, 2023

Chief Technical Officer : Responsible for outlining the company’s technological vision, implementing technology strategies, and ensuring that the technological resources are aligned with the company’s business needs. They also manage finances and supervise one or more engineering teams. Average salary: $196,172/yr.

Sales Hiring 88

Sales Hiring SaaS Payments Sales Recruiting CTO Hire 88

User Pilot

MARCH 27, 2023

We finish with an overview of product analytics tools that your team can benefit from. Product analytics are used not only by the product team but also by the customer success and the marketing team, as well as UX designers and devs. It focuses on measuring the performance of marketing campaigns or strategies.

Underperforming Technical Team 92

Underperforming Technical Team SaaS Churn User Experience 92

User Pilot

JANUARY 30, 2023

The product adoption curve is a concept created by Everett Rogers back in 1962 and further developed by Geoffrey Moore in 2014. In SaaS, as you develop your product and achieve product-market fit , you must consider the five user segments so you can improve product adoption and grow your business. What is the product adoption curve?

Technical Review 79

Technical Review Software Review Underperforming Technical Team Education 79