SaaSOptics

MAY 19, 2022

More customers = more revenue. For subscription-based SaaS businesses, your customer acquisition metrics indicate how effectively you acquire new users via sales, marketing, or a product-led approach like a free trial. Below, we’ll dive into how to develop a customer acquisition strategy from start to finish. .

Acquisition 59

Acquisition Scale Strategy Software Review 59

SaaStr

APRIL 30, 2022

Average Revenue per Customer. Customer Lifetime Value (LTV). Customer Acquisition Cost (CAC). & So growth of the kind of subscription, eCommerce industry has been over 100% year on year for the past five years, according to McKinsey. The second constituent there is the developer. MRR, obviously.

SaaS Payments 235

SaaS Payments Metrics Payment Methods Scale 235

ProfitWell

MARCH 11, 2020

For years, aggressive customer acquisition strategies have dominated the marketing space. But as cost containment becomes a priority for businesses looking to thrive in the modern digitally-transformed marketplace, keeping existing customers happy and loyal is now a primary concern. How is customer retention measured?

Retention 52

Retention Metrics SaaS Payments Underperforming Technical Team 52

Chargify

AUGUST 17, 2017

Check out The Subscription Metrics 8 Top SaaS Companies Obsess Over & Why ). For instance, if you normally track Customer Lifetime Value (CLV) as a KPI, you may not notice when Customer Acquisition Cost (CAC) drastically increases. The company recently released the beta of their ‘ developer toolkit.’

Scale 53

Scale Sales Hiring Artificial Intelligence SaaS 53