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What Does it Take to Get CX Right? [It’s Not Just the Technology]

SmartKarrot

Customers are your biggest advocates, and a happy customer will leave reviews, aid-in word-of-mouth marketing, and convert new prospects who on the fence. A customer might continue to use a product out of sheer need or habit but won’t want to invest any further if service, support, and the purchase journey aren’t seamless.

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Managing infrastructure costs as your company grows

Intercom, Inc.

As a result of our reactive strategy, we are gifted with a backlog of cost optimization opportunities. We evaluate each and every opportunity in our backlog against this framework, using known blockers and constraints as effort inputs, and prioritizing projects based on projected return per investment. Prioritize by impact.