Driving Success for Small to Middle-Market SaaS Companies
OPEXEngine
FEBRUARY 22, 2022
The most common strategies are Direct Sales, Inside Sales, eCommerce Marketplaces, and Partnerships. Direct Sales is a valuable GTM strategy if the company can deploy an enterprise-grade product and sell it at a premium. eCommerce Marketplaces. Return on Investment (ROI) needs to be calculated for each SMM marketing campaign.
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