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The Funnel is Dead. Long Live the Flywheel. With Hubspot CEO Brian Halligan (Video + Transcript)

SaaStr

Make this much about the business model when you go to market. That’s the big winners in the market today for people who really innovate on that side. I completely agree, and I think we should go deep on this whole idea of a holistic customer experience that starts with marketing and ends in the use of the product.

Scale 109
article thumbnail

The Funnel is Dead. Long Live the Flywheel. With Hubspot CEO Brian Halligan (Video + Transcript)

SaaStr

Make this much about the business model when you go to market. That’s the big winners in the market today for people who really innovate on that side. I completely agree, and I think we should go deep on this whole idea of a holistic customer experience that starts with marketing and ends in the use of the product.

Scale 50