Company Culture, Construction, Market Research and Underperforming Technical Team

The Secrets to Getting Sales and Marketing to Work Together Better with Highspot CMO Jon Perera (Video)

SaaStr

OCTOBER 10, 2022

Throughout his many years working and learning at companies like Adobe and Highspot , Perera has built a five-step roadmap to help others achieve this alignment. . From the get-go, ensure alignment between sales and marketing teams on goals and anticipated outcomes. Create dynamic alignment on goals. Deliver one narrative.

Scale

Scale Sales Hiring Marketing Venture Capital

To Manage a Call Center Efficiently see what Employees Really Think

Upscope

JUNE 9, 2021

The work is so tough that the president of the company went straight to his title to escape the pressure on even a low level difficulty call. A couple of them our team did. One thing we are weary of in a startup is working in a team that first cares and second understands that the metrics are useful ways to measure progress.

Payment Methods

Payment Methods Management Underperforming Technical Team Sales Hiring

SaaS Brief

The Secrets to Getting Sales and Marketing to Work Together Better with Highspot CMO Jon Perera (Video)

To Manage a Call Center Efficiently see what Employees Really Think

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