Remove Churn Remove Market Segmentation Remove Marketplace as a Service Remove Sales Funnel
article thumbnail

Managing a Thin Balance Sheet: 4 Lessons Learned From Laika’s $2 Billion Acquisition with Laika Co-Founder & COO Eva Pittas and CFO Dicken Chaplin (Video)

SaaStr

Looking back on its explosive growth, however, the company realized just how badly it needed the valuable services of a Chief Financial Officer (CFO). These metrics will vary by company, but can include elements such as the following: Sales Funnel. Marketing Lead Gen. Are customers churning? Pipeline Coverage.