Churn cloud efficiency Investment Pricing 
SaaStr
JULY 5, 2023
I like this chart a lot showing both the awesome power of high NRR, and also how you have to invest in customers that scale with you over time. But those accounts grow dramatically over time, and don’t really churn. These days many are relying on upselling their existing base and raising prices to keep top line growth growing.
SaaStr
JULY 24, 2023
And when you have partial utility-based pricing like MongoDB does, you see the impact fast. Folks pulled usage down as much as they could to save money, although logo churn remained low. This chart shows the awesome power of high NRR and how you have to invest in customers that scale with you over time. #3 Why is this important?
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