Intercom, Inc.

JANUARY 5, 2022

After working on NASA’s Space Shuttle Main Engine, he went on to develop Portfolium, a social networking platform that allows students and graduates to showcase skills beyond the traditional resume to potential employers. But before universities would do business with them, they needed assurance on their security posture.

Scale 211

Scale Software Review compliance Technical Review 211

ProfitWell

JANUARY 28, 2020

Sit down with Chargify CTO Michael Klett and I, as we unravel the mysteries of RevOps. Recently, the Stone Brewing Company filed a lawsuit against Keystone Light claiming their new branding—the word “stone” prominently on the front of their packaging—was confusing customers. The goal was to craft the term “social proof marketing.”

Underperforming Technical Team 45

Underperforming Technical Team New CTO Technical Review CTO 45

Chart Mogul

JULY 1, 2020

Customer interviews are a powerful tool that can help you better position your B2B product to attract and retain more customers. B2B marketing is much more complicated than consumer marketing. That’s because B2B businesses address particular niches, where customers don’t spend as much time online.

Interviewing 76

Interviewing B2B Marketing Underperforming Technical Team 76

Baremetrics

JULY 23, 2020

B2B is the least demanding customers for the most money.” - Pieter Levels -. This trend is being accelerated in regions like the EU and California by new legislation such as GDPR and PECR. How I made it to $1,000 MRR Here are the tactics I used to grow Friendly from a brand new startup to a company that makes over $1,000 in MRR.

New CTO 87

New CTO Underperforming Technical Team CTO Technical Review 87

Chart Mogul

JULY 1, 2020

Customer interviews are a powerful tool that can help you better position your B2B product to attract and retain more customers. B2B marketing is much more complicated than consumer marketing. That’s because B2B businesses address particular niches, where customers don’t spend as much time online.

Interviewing 52

Interviewing B2B Marketing Underperforming Technical Team 52

SaaStr

JANUARY 14, 2020

We all know and could name several successful B2C and B2B companies. What sets apart some of the most successful, high-growth companies we see today—Slack, Dropbox, Atlassian—has been their ability to tap into and master a new GTM strategy: B2C2B. So, let me walk you through that.

B2B 132

B2B B2C Scale New CTO 132