Remove AWS Remove Marketing Remove Marketplace as a Service Remove SMB
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Snowflake, CrowdStike and SumoLogic: “How to Leverage the Cloud Giants to Scale to 100 Million ARR and Beyond”

SaaStr

What you’ll see in that cloud spend box is actually Gartner’s 2020 estimate for infrastructure as a service spending for companies, which was $50 billion. And if you also look at the platform as a service category, that’s also an additional $50 billion of spend, and that’s typically with those same vendors.

Scale 187
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The SaaS Trust Crisis with Godard Abel (Video + Transcript)

SaaStr

The SaaS Trust Crisis is making it harder to market and sell software and services than ever before. And today, I’m very excited to be the co-founder and CEO of G2 where we’re building the world’s leading marketplace for SaaS software. The situation is getting worse. Godard Abel | Co-Founder and CEO @ G2.

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Facebook Workplace’s Julien Codorniou on turning companies into communities

Intercom, Inc.

Whereas Facebook’s overall vision relies heavily on third-party developers having access to user data, Workplace wants to be the app that’s connected to all your other apps and a highly curated marketplace that has the best SaaS applications in the world. It’s important to find your niche. They brought 140,000 employees to the platform.

Scale 151
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Q&A with Maria Pergolino, Anthony Kennada, Aaron Ross and Jason Lemkin (Video + Transcript)

SaaStr

Maria is one of the top SaaS leaders in marketing, just finished up the CMO Vanna plan, which IPOed. So now, you’ll be able to go upstairs and you’ll hear the honest stories, right, of how a marketing leader, the CMO, works with the CCO. And I know we always think about the public markets, but investors are market too.

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170+ Women in Sales Share Their Career-Defining Aha Moment

Sales Hacker

The best products, services, and ideas are nothing without a way to turn them into currency, and sellers are a big part of making commerce happen. A Vietnamese immigrant, dedicated mother, and seasoned technology executive, Hang Black has an extensive background in engineering, marketing, sales, and entrepreneurship. Anita Nielsen.

Scale 130