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SaaS Churn: Myths, Benchmarks, and Strategies to Retain More Revenue

FastSpring

To investigate, Ryan Law, former CMO and cofounder of Cobloom, performed an analysis of six recent churn reports or studies and found that there is no consensus on the average churn rate for SaaS companies. But there are other types of churn you can measure, such as revenue and transactional churn. But is this purely anecdotal?

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21 Digital Marketing Tools You Need When Starting a Business

Neil Patel

For example, you can: Identify influencers for your marketing team and leads for your sales team Reply to comments and mentions through the dashboard–there’s no reason to visit each individual platform Take advantage of pre-written responses Schedule posts when your audience is most active (even if you’re asleep!).