Remove Advertising Remove compliance Remove Growth Hacking Remove Point of Sale
article thumbnail

Opening the black box of offline marketing with data analytics

The Marketing & Growth Hacking Publication

Zapr tracks the viewership behaviour by embedding SDK’s into partner apps and is collecting about 200 M data points per month in India in compliance with privacy and confidentiality regulations. Authors Pedro URIA RECIO Ravi KUMAR MADAVARAM Thanks for reading The Marketing & Growth Hacking Publication Join our Facebook Group.

Data 40
article thumbnail

Ecommerce Terms You Need To Know To Manage Your Digital Business

FastSpring

A metric that has been growing in use, along with the emergence of Internet companies and web-based advertising campaigns that can be tracked. Google Analytics provides invaluable insights about your website, which can be used as a basis for identifying growth hacks. Payment Card Industry compliance (PCI). Landing Pages.