Dear SaaStr: I’m Bootstrapped. How Can I Afford to Hire Any VPs?
SaaStr
AUGUST 19, 2021
Q: When should a bootstrapped startup hire a (CFO, COO, CMO)? How can a CEO hire those C-level positions for the first time as a CEO and entrepreneur? Here are some rough rules: You want a VP of Everything (Sales, Marketing, Product, Eng) by about $1m-$2m ARR. You probably have to hire them one at a time, a bit slowly.
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