OpenView Labs

JULY 2, 2020

New for 2020: SaaS Pricing and COVID-19. In this brand-new report, we finally answer the question “Freemium or free trial?” Patrick Campbell deconstructs and walks through the elements of a pricing strategy that enables startups to more effectively acquire customers. Nudging Customers with Behavioral Tactics.

Pricing 135

Pricing SaaS Payments Payments SaaS 135

Sales Hacker

AUGUST 18, 2020

We’ve got two sponsors, including a new one called Sapper Consulting. Walk us through the basic business model. Brandon Meyers: There’s kind of an evolution of our business, and maybe I can take you guys through that as well. And this is 2011. It has been an incredible journey for him.

Subscription 106

Subscription Payment Features Scale Underperforming Technical Team 106

SaaStr

JULY 10, 2021

This is my third startup. As you said, people take it hard if suddenly you say, “Hey, this is your new EVP. If I wasn’t at the programming background, probably a CTO was a good idea, but for us it was sales, definitely sales and marketing. It makes sense that that would be the role that comes in as the CTO.

Sales Hiring 255

Sales Hiring Underperforming Technical Team Development Team Review CTO Hire 255