Remove 2010 Remove CTO Hire Remove Mobile Remove Payments
article thumbnail

How Buffer Reached $20m in ARR by Focussing on Growing ARPA

Chart Mogul

Established in 2010, Buffer hardly needs an introduction. While Baremetrics was fulfilling the desire for public transparency, internally the team was using Looker almost exclusively to track and report revenue metrics. Joel had what he calls “an honest conversation” with Buffer’s CTO Dan. What is Buffer. How was that possible?

article thumbnail

How Buffer Reached $20m in ARR by Focussing on Growing ARPA

Chart Mogul

Established in 2010, Buffer hardly needs an introduction. While Baremetrics was fulfilling the desire for public transparency, internally the team was using Looker almost exclusively to track and report revenue metrics. Joel had what he calls “an honest conversation” with Buffer’s CTO Dan. What is Buffer. How was that possible?

article thumbnail

Taking a $4B Company from Consumer to B2B with Pluralsight (Video + Transcript)

SaaStr

My co founders and I were software developers, so we knew how to write the code, to build the website, to build the learning platform, to build the video distribution model. And from about 2007 till 2010 we bootstrapped and built the first version of the Pluralsight you see today. So we built it quickly and we shipped it.

B2B 135