End of Year Software Discounts: Savvy Cost Saving or Short-Sighted Business Move?
Sales Hacker
DECEMBER 14, 2018
On the one hand, sometimes vendors will offer a price break to push their number over the line for the year. For example, in the reference above, Apple doesn’t technically discount their technology on Cyber Monday. Instead, they offer you a $200 gift card when you buy one full-price item. It happened in 2009.
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