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The Funnel is Dead. Long Live the Flywheel. With Hubspot CEO Brian Halligan (Video + Transcript)

SaaStr

We started the company back in 2006, so we’re obsessed like grandparents these days. It just doesn’t work as a metaphor anymore to describe how people really buy and describe how modern organizations really scale. Increasingly organizations talk about B2D marketing, to developers. Brian Halligan: Sure.

Scale 109
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The Funnel is Dead. Long Live the Flywheel. With Hubspot CEO Brian Halligan (Video + Transcript)

SaaStr

We started the company back in 2006, so we’re obsessed like grandparents these days. It just doesn’t work as a metaphor anymore to describe how people really buy and describe how modern organizations really scale. Increasingly organizations talk about B2D marketing, to developers. Brian Halligan: Sure.

Scale 47
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SaaStr Podcasts for the Week with Redpoint Ventures, Felicis Ventures, and Adyen — November 22, 2019

SaaStr

Before Optimizely, Travis spent 6 years at Salesforce in a number of sales roles including building the first Platform Sales team. What does Travis advise founders when it comes to uniting customer facing teams? * And even just that shift drove a lot of behavior change both with customers and internally with the teams.

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5 Key Steps to Evolving Your Offering Into a Platform with Eventbrite and Stripe (Video + Transcript)

SaaStr

Renaud Visage, Co-Founder of Eventbrite, and Romain Huet, Head of Developer Relations at Stripe, know what it takes to effectively evolve your offering into a platform without losing what made offering appealing in the first place. Romain Huet | Head of Developer Relations @ Stripe. Want to see more content like this?

Payments 122