Market Segmentation, Onboarding and Software Development

Market Segmentation

Onboarding

Software Development

Customer Acquisition Strategy for SaaS Companies: A Complete Guide

SaaSOptics

MAY 19, 2022

In this case, you can run a cohort analysis across these market segments and see what acquisition methods perform best. Then, based on your available resources, you can hire separate teams and build campaigns to spearhead the acquisition of customers in these different market stages. You have poor product/market fit.

Acquisition

Acquisition Scale Strategy Software Review

After Selling For $580M, Here’s What I Learned About SaaS During My Time At Buildium

Outseta

JANUARY 20, 2020

Focus on a market segment until you dominate it When I arrived at Buildium, we were selling our product only to residential property managers located in the United States. Improve the user experience of your website, your product, or your onboarding sequences and the performance of all of your marketing campaigns improves in parallel.

SaaS Payments

SaaS Payments Sales Hiring Payment Methods Payment Services

Webinars

How to Optimize the Developer Experience for Monumental Impact

Generative AI Deep Dive: Advancing from Proof of Concept to Production

Understanding User Needs and Satisfying Them

Beyond the Basics of A/B Tests: Highly Innovative Experimentation Tactics You Need to Know

Leading the Development of Profitable and Sustainable Products

MORE WEBINARS

SaaS Brief

Customer Acquisition Strategy for SaaS Companies: A Complete Guide

After Selling For $580M, Here’s What I Learned About SaaS During My Time At Buildium

Webinars

Stay Connected