Remove Market Research Remove Marketplace as a Service Remove Outsourcing Services Remove Trends
article thumbnail

What is Marketing Research? Examples and Best Practices

User Pilot

Marketing research is essentially a method utilized by companies to collect valuable information regarding their target market. Through the common practice of conducting market research, companies gather essential information that enables them to make informed decisions and develop products that resonate with consumers.

article thumbnail

5 Ways to Build your SaaS Channel Partner Strategy in 2020

SaaSX

Today’s digital marketplace is a vast and wild place. So to combat this feeling (but, really, to maximize resources for greater ROI), companies sometimes turn to a partner for help with the heavy lifting. These partners shoulder some of the burden of sales, creating separate selling “channels” that expand a product’s reach.