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How to Create a Seamless Product Launch Marketing Plan

User Pilot

It’s also important that you create excitement ahead of the launch and ensure synergy between your customer support and sales teams. To succeed at this stage, you need to coordinate your marketing efforts with your product team. Finally, you must analyze customers’ in-app activities after launch to drive retention.

ChatGPT 98
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Stop the cycle: here's how content slows your churn

ProfitWell

Businesses track dozens—sometimes even hundreds—of different metrics to determine what marketing efforts are most effective. The problem is, it can be overwhelming to track so many different metrics. And sometimes it might not be clear what caused a specific metric to change. Poor customer service. Image source.

Churn 83
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Intercom on Product: The dawn of a new decade

Intercom, Inc.

Despite huge growth and development over the last ten years, there’s also been some disappointments. Emmet: So my job here is to run the Product Design team here in Dublin and London, and Figma clearly had the biggest impact on our team this year. But I bet they probably still do more revenue online.