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The Most Successful SMB SaaS Acquisition Channel Ever Built

Tom Tunguz

Channel distribution represents one of the biggest and most important changes in customers acquisition for SMB SaaS startups in quite a while. One of the most interesting examples is Microsoft’s Office 365 SMB business. It’s the most successful SMB SaaS acquisition channel ever built. by Thomas Hansen.

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Sales Stack 2022: The Tools

yoursales

Screenshare, Demoing, Conference Calls. Social Selling. Team Communication. Video Sales Engagement. Web Visitor ID/Tracking. Sales Growth Hack Tools. Sales Stack Graveyard. The 2022 Sales Stack Tools List CRM CRMs We Use. Content Camel - Marketing and Sales Content in One Place.

Scale 111
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How to Build Your Own SaaS Partner Program (with Landing Pages)

Unbounce

especially for SMB SaaS startups. Dropbox has a long history of using referral rewards like this one to create goodwill, build engagement, and find new customers. These are often built with agencies, consultants, and managed-service-providers (MSPs) in mind. Your partners act as an outsourced sales and marketing team.