Balancing SaaS Growth and Profits to Maximize SaaS Company Valuation
OPEXEngine
JANUARY 14, 2020
For SaaS companies, the investment is not recouped until after years of initial SaaS revenues. Deferred Revenue = Deferred Profits. SaaS companies have similar up-front revenue acquisition expenses as product sale companies, but these up-front investments coupled with long-term returns delays the revenue and profits.
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