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What is a Segmentation Survey? Questions, Examples & Use Cases

User Pilot

A segmentation survey is used to gather the data necessary to segment customers. It also helps teams better understand their existing and prospective customer base. A market segmentation survey is a market research tool. It’s used to identify new opportunities and understand the needs of potential customers.

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24 Best Ecommerce Quotes for Digital Sellers

FastSpring

“You can’t wait for customers to come to you. To me, this quote is all about market research. I don’t create companies for the sake of creating companies, but to get things done.” – Elon Musk, CEO & CTO of SpaceX, Investor in PayPal. You can’t just open a website and expect people to flood in. You won’t regret it.