SaaSOptics

MAY 19, 2022

Again, corresponding variables such as customer acquisition cost ( CAC ) and customer revenue all tie back to your acquisition strategy. Below, we’ll dive into how to develop a customer acquisition strategy from start to finish. . How to Develop a Customer Acquisition Strategy.

Acquisition 59

Acquisition Scale Strategy Software Review 59

ProfitWell

MARCH 11, 2020

For years, aggressive customer acquisition strategies have dominated the marketing space. But as cost containment becomes a priority for businesses looking to thrive in the modern digitally-transformed marketplace, keeping existing customers happy and loyal is now a primary concern. How is customer retention measured?

Retention 52

Retention Metrics SaaS Payments Underperforming Technical Team 52

Chargify

AUGUST 17, 2017

For instance, if you normally track Customer Lifetime Value (CLV) as a KPI, you may not notice when Customer Acquisition Cost (CAC) drastically increases. Leadership should then make it clear to every department how each employee plays an important role in helping customers succeed with your product.

Scale 53

Scale Sales Hiring Artificial Intelligence SaaS 53