SaaStr

APRIL 17, 2019

Stephen Burton is VP of Smarketing at Harness, the industry’s first continuous delivery as a service platform. Prior to Harness, Stephen was VP of Marketing at Glassdoor, managing a team of 52 in product marketing, helping grow B2B revenue from $19m to $90m in just 2 years, leading to their $1.2Bn acquisition. What works?

DevOps as a Service 100

DevOps as a Service Sales Recruiting Scale Sales Hiring 100

OPEXEngine

OCTOBER 5, 2021

Over the past decade, software has created tremendous value for investors and businesses, thanks largely to its transformative effect on the economy , its role in developing new cloud-based business models, and its ability to increase efficiency in operations. Rolling out these new features quickly can help companies earn price increases.

Software Review 52

Software Review DevOps as a Service Software Underperforming Technical Team 52

Andreessen Horowitz

OCTOBER 16, 2023

One of the toughest challenges for founders — and especially technical founders who are used to focusing so much on product features over sales — is striking “product-market fit”. So in that shift from product-market fit to product-market-SALES fit, how much should you optimize your go-to-market for product… and even the other way around?

Product Marketing 77

Product Marketing Scale Sales Hiring Sales Recruiting 77

SaaStr

FEBRUARY 21, 2020

* How does David think about scaling sales teams? How does one know when is the right time to hire your first sales reps? What content and learnings should you have in place when you make the hire? What have been his lessons on optimizing payback period for sales reps? Why is 12 months so crucial?

Scale 196

Scale Sales Hiring Underperforming Technical Team Sales Recruiting 196