SaaStr

MARCH 1, 2024

Upsell and retention is an art, science and craft. You can smother customers with love alone in the early days, but as you scale, you need a seasoned customer success team and VP that has done this before. Or churn will increase, NPS will stagnate and decline, and upsell and revenue retention will be a fraction of what it could be.

Scale 242

Scale Part-Time VPE CTO Hire Fractional VPE 242

SaaStr

JUNE 23, 2020

Upsell and retention is an art, science and craft. You can smother customers with love alone in the early days, but as you scale, you need a seasoned customer success team and VP that has done this before. Or churn will increase, NPS will stagnate and decline, and upsell and revenue retention will be a fraction of what it could be.

Part-Time VPE 231

Part-Time VPE CTO Hire Fractional VPE Sales Recruiting 231

SaaStr

OCTOBER 24, 2022

They’re able to actually swipe a credit card, and what starts off similar to a freemium self-serve product can turn into a six-figure contract in just a few months. It might even be months later that a VP of Engineering or a CTO or CFO realizes that they’re built on a new platform. The contract size grows.

Underperforming Technical Team 173

Underperforming Technical Team Outsourced Development Development Part-Time VPE 173

SaaStr

JUNE 1, 2021

This is the revenue growth for HubSpot leading up to the IPO. Hire the VP of Marketing, MBA, the VP of Sales, MBA, the VP of Customer, MBA, the VP of Engineering, MBA, and now, the odds of any semblance of survival, let alone success, are vanishingly small at this point. Double the revenue.

Part-Time VPE 212

Part-Time VPE Technical Cofounder CTO Hire New CTO 212