Remove Business Model Remove Marketplace as a Service Remove Sales Recruiting Remove Subscription
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Vertical SaaS vs Horizontal SaaS: 8 Differences and Similarities

Stax

Software as a Service (SaaS) has made business software more accessible by offering cloud-based, on-demand access to a range of solutions, from project management and collaboration to sales and marketing. Because horizontal SaaS companies serve both startups and enterprise businesses, scalability is a key selling point.

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A Look Back: “SaaS Metrics Masterclass: Key Business Metrics, Pricing Strategies and Billing Models with Stripe’s Head of France and Southern Europe, Guillaume Princen” (Video + Transcript)

SaaStr

So growth of the kind of subscription, eCommerce industry has been over 100% year on year for the past five years, according to McKinsey. It wasn’t the case 20 or even 10 years ago, where the business models of the internet were more focused on eCommerce, marketplaces, or even advertising. I mean, this is quite new.

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Changing Your Pricing Model: How Hired Went from a Transactional to a Subscription Model

OpenView Labs

In a market that requires companies to earn their customers’ business each and every day, it can literally make or break your entire business model. At Hired, we started out with a transactional model that was—at the time—a super disruptive approach and one of our key differentiators. Customers called us.

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Cognota’s Ryan Austin on Creating an Entire Category (LearnOps)

FastSpring

And I just started a consulting business, it was a service business. And that kind of gave us a little bit of a head start to then bring together a couple of angels and like early stage investors to hire our first couple engineers and really pivot from being a service company to starting the path to becoming a software company.

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PODCAST 123: How to Go From a Transactional Model to a Subscription Model with Brandon Meyers

Sales Hacker

This week on the Sales Hacker podcast, we’ve got a fantastic episode for you. He even managed to help pivot the company from a programmatic transactional revenue model to a subscription model over the course of, not just the last three months during COVID, but over the course of the last few years.

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Should you disrupt or create a category? 5 lessons from Gainsight’s CMO Anthony Kennada

Intercom, Inc.

They didn’t know it at the time, but they had also created an entire business category: an on demand, short-term rental marketplace, which has shot the value of their business north of $38 billion. As the likes of Airbnb, Uber and Apple have found, creating an entirely new category can be a lucrative business.

Scale 112
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How to Build Your Own SaaS Partner Program (with Landing Pages)

Unbounce

Depending on your business model and stage of growth, a partner program will likely take on different forms. These are often built with agencies, consultants, and managed-service-providers (MSPs) in mind. These partners resell your product and benefit from offering ongoing services, usually on a retainer basis.