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SaaStr Podcasts for the Week with Redpoint Ventures, Felicis Ventures, and Adyen — November 22, 2019

SaaStr

Before Optimizely, Travis spent 6 years at Salesforce in a number of sales roles including building the first Platform Sales team. What does Travis advise founders when it comes to uniting customer facing teams? * Why does Travis believe that SaaS has upended the economic model but not the engagement model?

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Customer Segmentation: A Step-by-Step Guide for Growth

OpenView Labs

While most companies possess enough market knowledge to predict or anticipate which customer segments are their most profitable, the leaders of those businesses also know that scaling a business is not best left to guesswork or instinct. If best current customer segmentation is done right, however, the business benefits are numerous.

Scale 60