HubSpot’s Kieran Flanagan on product-led growth
Intercom, Inc.
FEBRUARY 28, 2019
Product-led growth generally is a good fit for companies that have a freemium option or a free trial. In a sales-led model, a salesperson needs to pitch the product. You’re probably familiar with product-market fit (determining the group of people who will become your customers). Then I restarted as a marketer.
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