Remove B2C Remove compliance Remove New CTO Remove Sales Funnel
article thumbnail

Product-Led Growth (PLG) For Startups

Mucker Capital

If you're generating something that's brand new, like a brand new category, nobody understands about it. Today, a lot of the PLG SaaS tools require sales motion upfront because nobody understands those tools. If you work in B2C or e-commerce, you optimize that Add to Cart flow like crazy because that is your revenue.

Startup 52