Acquisition Churn CTO Hire Headcount 
ProfitWell
DECEMBER 6, 2019
He references Dan Steinman from Gainsight , who says, “the natural tendency for customers is towards churn.”. If we fail, our customers will churn. How many CSMs should you hire? But we know customer success reduces churn and increases expansion revenue, so CSMs do have a very serious purpose in an organization.
Intercom, Inc.
JULY 21, 2022
We’ll also hear Andrew Chen, general partner at Andreessen Horowitz, talking about the changing landscape of customer acquisition. “When you have a product that is strong on the organic and word of mouth side of things, driving additional demand through marketing programs is actually quite hard” A bigger acquisition funnel.
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