Acquisition AWS Churn Payment Methods 
OpenView Labs
FEBRUARY 11, 2021
This treatment is a disservice to the value an in-depth, methodical, and iterative analysis can unearth. ” It’s natural to go to payments per user or even user logins, but they rarely indicate user engagement. Offering free usage is par for the course as a SaaS customer acquisition strategy.
SaaStr
APRIL 30, 2022
Customer Acquisition Cost (CAC). & So growth of the kind of subscription, eCommerce industry has been over 100% year on year for the past five years, according to McKinsey. It wasn’t the case 20 or even 10 years ago, where the business models of the internet were more focused on eCommerce, marketplaces, or even advertising.
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Outseta
JANUARY 20, 2020
What started as Dimitris (now my Co-founder at Outseta ) writing a few lines of code to collect rent payments from tenants he had living in a duplex in Providence, Rhode Island, turned into something worth hundreds of millions of dollars 15 years later. While these revenues are pay-per-use, rent payments are both large and regular.
SaaStr
SEPTEMBER 13, 2020
If you look back on February 5th, 2019, which was the SaaStr Annual, hopefully many of you were there in person, we gave the state of the cloud presentation and talked about the power of the industry, and the power that’s been building in terms of market capitalization of just the public cloud companies and what they show.
Tom Tunguz
NOVEMBER 4, 2014
AWS, Twilio, Heroku, etc. To be effective, a startup’s pricing strategy must align with its marketing case studies, website messaging, PR releases and sales pitches. Second, annual contracts often include terms that require pre-payment up-front which rewards the startup with lots of cash to grow faster.
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