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Everything You Need to Know About Freemium Pricing

OpenView Labs

How to optimize your freemium model. Stories of ditching a freemium model. When is freemium the right strategy for your business? Is Freemium The Right Business Model? Is freemium an effective lead generation, conversion, and revenue driving strategy for your recurring revenue-based business?

Pricing 82
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Using Gross Margin to Score Your Product’s Maturity

OpenView Labs

It documents the business your product is building. This treatment is a disservice to the value an in-depth, methodical, and iterative analysis can unearth. It documents the business your product is building, y et it’s often tucked away in a financial update while a medley of product metrics enjoy the spotlight.”

Scale 52
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A Look Back: “SaaS Metrics Masterclass: Key Business Metrics, Pricing Strategies and Billing Models with Stripe’s Head of France and Southern Europe, Guillaume Princen” (Video + Transcript)

SaaStr

Customer Acquisition Cost (CAC). & So growth of the kind of subscription, eCommerce industry has been over 100% year on year for the past five years, according to McKinsey. So growth of the kind of subscription, eCommerce industry has been over 100% year on year for the past five years, according to McKinsey. Transcript.

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When and How to Build Second Products

Casey Accidental

Besides building a growth model and forecasting your growth from it, which I absolutely recommend you should do, what are the factors that contribute to how quickly you need to be investing in that second product after the first product finds product/market fit? B2B requires suite expansion. Why does B2B require suite expansion?

Payments 113
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After Selling For $580M, Here’s What I Learned About SaaS During My Time At Buildium

Outseta

What started as Dimitris (now my Co-founder at Outseta ) writing a few lines of code to collect rent payments from tenants he had living in a duplex in Providence, Rhode Island, turned into something worth hundreds of millions of dollars 15 years later. While these revenues are pay-per-use, rent payments are both large and regular.