What Does it Take to Get CX Right? [It’s Not Just the Technology]
SmartKarrot
DECEMBER 16, 2021
Over 80% of business leaders agree that CX offers a competitive edge — this remains unchanged across 2015 to 2020. A customer might continue to use a product out of sheer need or habit but won’t want to invest any further if service, support, and the purchase journey aren’t seamless. It reduces your cost-to-serve. Yet, only 26.2%
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