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How Pendo Leverages a Great Product, Customer-centricity and Strong Culture for Success

OpenView Labs

The idea for Pendo arose out of a need I had experienced first-hand while working as the VP of Product at an enterprise SaaS business. My personal frustration was not reason enough to launch a company, but I quickly realized just how acute and pervasive these problems were for a variety of roles across many industries. We had an idea.

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SaaStr Podcast #398 with Salsify Co-Founder & CMO Rob Gonzalez

SaaStr

As for Rob, before founding Salsify, he was the first-ever product manager at Cambridge Semantics and before that was a Senior Product Manager @ Endeca helping grow the company to it’s $Bn exit. How does Rob think about the bundled vs unbundled thesis within SaaS? When is it right for SaaS companies to turn down potential customers?