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How Pendo Leverages a Great Product, Customer-centricity and Strong Culture for Success

OpenView Labs

My personal frustration was not reason enough to launch a company, but I quickly realized just how acute and pervasive these problems were for a variety of roles across many industries. Conventional wisdom says best practice is to deliver value up front before you ever ask for any value—payment—from the user.

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SaaStr Podcast #398 with Salsify Co-Founder & CMO Rob Gonzalez

SaaStr

I was working on a startup that was an early mobile payment platform. It was basically using Bluetooth and an app on PalmPilots to do wireless payments in restaurants. And actually, one of the restaurants burned down and took our whole prototype with us, and that was pretty much the end of that company.