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Katie Burke on company culture: building a better work culture

ProfitWell

Katie Burke, Chief People Officer at HubSpot , is a marketer-turned-culture expert. To her, culture is much more than a blurb in your job description. A strong people strategy can create a noticeable competitive advantage by marrying culture, innovation, leadership, and inclusiveness. While culture is something many companies try to do, getting it right takes a certain finesse. The top 9 mistakes companies make when it comes to culture.

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$1M to $100M in 20 Months, The Hard Part: How Everything Breaks in Hypergrowth with Deel Co-Founder & CRO Shuo Wang (Video)

SaaStr

20X year 1⃣ 12X year 2⃣ 5X year 3⃣ #deelspeed @deel [link] — Shuooo (@shuoshuooshuooo) January 23, 2023 When we look at SaaS companies’ success stories, everything looks great on their growth maps.

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From Stealth to Unicorn in 11 Months: Top 5 Lessons Learned with Drata CEO Adam Markowitz and Cowboy Ventures Partner Amanda Robson (Video)

SaaStr

Every SaaS company strives to adapt to the emerging changes in the market as soon as possible and achieve sustainable growth. Product differentiation strategy entails capitalizing on your company’s uniqueness to attain a competitive advantage in a saturated market.

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Avoid Trapdoor Decisions: 5 Lessons Learned from Scaling Stripe (Video + Transcript)

SaaStr

Formerly a senior leader at Google, Claire Hughes Johnson is now Chief Operating Officer at Stripe, where she’s helped guide the online payments firm through rapid growth. Scaling the company’s employee base, sales teams, marketing, and operations—all while preserving its culture—has required a laser focus on first principles, smart processes, and effective hiring. Speaker video: Stripe is really a set of developer tools for building and operating an online business.

Scaling 160
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The Playbook to Hiring Your First VP of Sales and Not Screwing it Up…….with Cassidy Ventures Founder Brendon Cassidy (Video + Transcript)

SaaStr

Learn the dos and don’ts to make the correct hire the first time and not rush into hiring the wrong VP of Sales, which can cost the company months or even years. So I wanted to get the experience of working for a Fortune 500 tech company. But Siebel, Oracle, all these companies.

CTO Hire 162
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“The “Dos & Don’ts” of Building Winning SaaS Companies with G2 Crowd (Video + Transcript)

SaaStr

And I’ve been building SaaS Companies now for 20 years, so that’s a long time. My father was an entrepreneur, but he was building pump companies, very different businesses. I sell highly engineered complex pumps and I can’t sell them like a book online.” Dell was selling configural PCs online. Oracle just bought the company, but what is it?” And as a hobby we have just launched another SaaS company called ThreeKit.

CTO Hire 178
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SaaStr Podcasts for the Week with Chargebee and Glassdoor — November 1, 2019

SaaStr

278: Krish Subramanian is the Founder & CEO @ Chargebee, the startup that lets you go beyond billing, payments and recurring invoices — to delivering subscription experiences that “wow” To date, Chargebee have “wowed” some of the world’s leading VCs to the tune of $38m including the likes of Insight Venture Partners, Tiger Global, Steadview and Accel Partners. Second, why does Krish believe it is one of the most important things any company must do?

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SaaStr Podcasts for the Week with Zylo and TaskRabbit — July 26, 2019

SaaStr

Why does Eric believe that hitting the employee 50 mark is a huge moment for founders and the scaling of the company? How did Eric find raising the Series A as a non-Bay area company? She likes to invest across consumer, B2B saas, and technology infrastructure companies at the earliest stages. She spent nearly a decade involved with the company as CEO and Executive Chairwoman before she sold the company to IKEA in October of 2017.

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How to Acquire a $400B World-Class Company by WePay (Video + Transcript)

SaaStr

WePay CEO Bill Clerico and COO Tina Hsiao discuss how the company went from launch to acquisition. WePay is a payments company for platform businesses like marketplaces, crowdfunding sites & small business software. A lot of companies show trillion dollar market sizes.

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SaaStr Podcast #217: Stripe COO Claire Hughes Johnson on The Trapdoor Decisions to Avoid When Scaling

SaaStr

Formerly a senior leader at Google, Claire Hughes Johnson is now Chief Operating Officer at Stripe, where she’s helped guide the online payments firm through rapid growth. Scaling the company’s employee base, sales teams, marketing, and operations—all while preserving its culture—has required a laser focus on first principles, smart processes, and effective hiring. They built their first company and sold it when they were teenagers.

Scaling 124
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SaaStr Podcasts for the Week with Pleo and Talkdesk — October 4, 2019

SaaStr

Ep 270: Jeppe Rindom is the Founder & CEO @ Pleo, the simple spending solution for your company automating expense reports and simplifying company expenses. Why does Jeppe believe that building for SMB makes it easier to build a great culture internally? How does Jesse think about scaling humanity and the personal touch with the scaling of his leadership? I come from management consulting and I worked with large companies for quite a few years.

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SaaStr Podcasts for the Week with MessageBird and Gainsight — October 18, 2019

SaaStr

274: Robert Vis is the Founder & CEO @ MessageBird, the company that allows you to talk to your customers via Voice, SMS and Whatsapp. The company raised a monster $60M Series A from Accel and Atomico with only one prior investor being Y Combinator. The company raised a monster $60 million series A from Accel and Atomico in 2017 with only one prior investor, being Y Combinator. billion users to pay for virtual goods through their phones.

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The Rules You Can Break, The Ones You Can’t With Tradeshift (Video + Transcript)

SaaStr

Join this discussion to learn how to maximize efficiency within your company. It’s actually just connecting the hundreds and hundreds of thousands of companies that do business all over the world. We realized that in most company do not have access to the global economy. I’m an entrepreneur-turned-investor, co-founder of an early generation one, SaaS company called Message Labs that we founded in 2000. Built my first company, sold it.

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Marketing Funnel Stages: How To Get More Leads and Sales at Each One

Neil Patel

According to data from Salesforce, 68 percent of companies have not even identified their marketing funnel. For example, they may see one of your ads on social media or come across your website in the search results. For example, Toms is a company built on the idea of giving back.

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How to Build a $18B+ Success Story Far Away from Silicon Valley with Adyen (Video + Transcript)

SaaStr

In this session, the audience will learn about Adyen’s journey from a Dutch payments startup, to a global public company with more than 15 offices around the world working with large global companies like Facebook, Spotify, Uber and Microsoft. Roelant will share lessons from the company’s own global growth path and will be giving practical tips for companies who are thinking about expanding their business globally. Can you guys introduce us to this company?

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How to Start a Franchise Business

Neil Patel

Hundreds of companies offer franchise opportunities: which one is right for you? Do you want an online or in-person business? There are franchise businesses in travel, restaurant, convenience stores, websites, health and wellness, business, and much more.

Business 131
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19 SaaS Predictions For 2021 and Beyond

OpenView Labs

Companies will make retention a priority: customer retention, training retention and institutional knowledge (or history) retention.”. SaaS companies will evolve their products and messaging to support a fluid hybrid working model—office/home. What does the future hold for B2B software?

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SaaStr Podcast #398 with Salsify Co-Founder & CMO Rob Gonzalez

SaaStr

As for Rob, before founding Salsify, he was the first-ever product manager at Cambridge Semantics and before that was a Senior Product Manager @ Endeca helping grow the company to it’s $Bn exit. When is it right for SaaS companies to turn down potential customers?

Pricing 274
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Going Global: Key Considerations to Drive SaaS Success Abroad

OPEXEngine

In the first 10 years of the SaaS industry, US SaaS companies didn’t need to go overseas to build highly valuable companies. High Growth SaaS Companies Get A Significant Portion of Revenues Internationally. There is a clear distinction between fast growth SaaS vendors (over 50% annual growth) and slow growth companies (less than 25% growth) between $100M-$500M. By contrast, slow-growth companies reported 20% revenue from international business in 2020.

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To Manage a Call Center Efficiently see what Employees Really Think

Upscope

When the president of the company does calls What did they say in the comments section? "I Every call center ceo/manager should spend AT LEAST a full shift on the phone." This job has given me a fear of talking on the phones.” On phones it's right there and then.

AWS 52
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How to give software product demos that convince your prospects? [+9 Expert Quotes]

Incredo

If you are a SaaS founder or a C-level executive, you have 2 reasons to walk through our guide: 1) You give SaaS demos frequently and want to know all the rules of this game, 2) You want to know how to train your sales team and improve their software presentation skills. Or if you are a sales rep at a SaaS company, this guide again can become a goldmine for you and your teammates. You may be live demoing to masses on social media or via on-demand video on your website.

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Removing Legal Bottlenecks to Accelerate Deal Cycles

Sales Hacker

??. Contracts are the lifeblood of modern companies. They define relationships, outline rights and responsibilities, and spell out the details of any sale, including price, timing, payment terms, warranties, and more. Risk mitigation contributes to the company’s revenue.

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Move Thoughtfully and Create Things: Stripe’s 4 Steps to International Expansion

OpenView Labs

At Stripe , we build infrastructure that allows internet businesses big and small to accept payments from anywhere. Technology companies who’ve attempted cookie cutter internationalization have generally failed. In payments, that’s even truer than anywhere: payment methods, financial behaviors, banking ecosystems and businesses are intensely cultural. A growth/salesperson: This person’s focus is on finding customers and growing the business.

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Everything you need to know about building a successful Customer Success Framework

CustomerSuccessBox

Successful SaaS companies grow in two ways: by acquiring new customers and by retaining existing customers (i.e., There is no clearly defined method for planning, developing, and managing a customer success segmentation strategy. Personalization is something that data excels at.

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How Smart Contingency Planning Helped Salsify Get Through the Hardships of Covid-19

OPEXEngine

In building Salsify, a product experience management company, he and his executive team expected another recession to occur at some point, and they knew they’d have to plan for the worst. At this point, scenario planning has become a habit—it’s part of our company’s DNA,” says Mary Jefts, CFO of Salsify. Effective contingency planning comes down to four key components: Cadence, Constraints, Culture, and Communication. Would customers stretch out payment terms?

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How Stripe Built a Sales Organization to Successfully Sell to Developers

OpenView Labs

As software pervades every sector of the world economy, the developers building it are rapidly becoming the most important buyers of technology and infrastructure in companies of all sizes. As a company that builds economic infrastructure for the internet – Stripe’s ability to connect with developers is central to our mission. Still, many shy away, creating an advantage for those companies that can engage. Stripe is a company built by developers, for developers.

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Customer Success: The Definitive Guide to Customer-centric Growth 2020

Sixteen Ventures

But since then, companies that are not SaaS, or even technology companies at all, have recognized the transformative power of Customer Success and embraced it as their new operating model. Metering / Billing / Payment Process. 7 Ways Customer Success drives Company Valuation.

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How Pendo Leverages a Great Product, Customer-centricity and Strong Culture for Success

OpenView Labs

There are two parts to building a successful and enduring company. My personal frustration was not reason enough to launch a company, but I quickly realized just how acute and pervasive these problems were for a variety of roles across many industries. With software “ eating the world ,” as Marc Andreessen wrote in the WSJ back in 2011, every company was going to be facing these technology-related problems. Saying your company is customer centric is easy.

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Top 50 Women Leaders in Customer Success 2022

SmartKarrot

An alumna of Yale and Stanford, Allison has contributed to the Customer Success industry as the COO of Gainsight, a prominent customer success company, and a 1B USD unicorn. Donna is known for helping high-growth companies acquire and retain loyal, happy, and satisfied customers.